Grand Rapids Pride Festival
Launch 23′
Event Campaign Identity
Going into its 35th year in 2023, the Grand Rapids Pride Festival is an event that brings LGBTQ+ community members, LGBTQ+ businesses, allies, and organizations together to celebrate diversity, inclusion, and the beautiful, expansive LGBTQ+ community!
Campaign Goal
Create a safe, open, and inclusive environment for the Grand Rapids community to be unapologetically themselves.
Deliverables
• Campaign Identity
• Campaign Strategy
• Tagline Generation
• Digital/Print Assets
• Merchandise Design
• Physical Touchpoints
• Social Media
• Canva Templates

