Grand Rapids Pride Festival

Launch 23′

Event Campaign Identity

Going into its 35th year in 2023, the Grand Rapids Pride Festival is an event that brings LGBTQ+ community members, LGBTQ+ businesses, allies, and organizations together to celebrate diversity, inclusion, and the beautiful, expansive LGBTQ+ community!


Campaign Goal

Create a safe, open, and inclusive environment for the Grand Rapids community to be unapologetically themselves.


• Campaign Identity
• Campaign Strategy
• Tagline Generation

• Digital/Print Assets
• Merchandise Design
• Physical Touchpoints

• Social Media
• Canva Templates

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