Michigan Disability Rights Coalition

Launch 22′

Public Education Campaign Identity

The Michigan Disability Rights Coalition, in partnership with the Centers for Disease Control and Community Catalyst, launched a public education campaign around the safety of the COVID-19 and Flu Vaccines. The campaign launched in English, Spanish, and Arabic.


Campaign Goal

Communicate vaccine safety and information to disabled people, their families, and their caregivers.


• Campaign Identity
• Campaign Strategy
• Marketing Strategy

• Copywriting
• Digital/Print Assets
• Multilingual


• Translation

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